AI Insights · Timothy · January 2023
Top 5 Unicorn Games Performance in Oceania Q4 2022
Discover the performance of the top 5 unicorn-themed games in Oceania during Q4 2022, highlighting trends in weekly downloads, revenue, and active users.
The final quarter of 2022 saw interesting trends in the performance of the top 5 unicorn-themed games on a unified platform in Oceania. Here’s a closer look at the weekly downloads, revenue, and active user metrics for these popular apps.
My Little Pony: Harmony Quest from Budge Studios experienced fluctuations in both downloads and revenue. Weekly downloads ranged from 593 to 866, with a notable rise towards the end of the quarter, peaking at 798 in the last week of December. Weekly revenue hovered between $361 and $678, with a slight increase to $563 in the final week. Active users saw a gradual decline from 1.9K in late September to around 1.5K in early December, before recovering slightly to 1.7K by the end of December.
Kpopsies - My Unicorn Band by TutoTOONS showed varied performance throughout the quarter. Downloads started strong at 1.5K and saw a dip mid-quarter, reaching a low of 741 in late November, before rebounding to 1.3K in the last week of December. Revenue followed a similar pattern, starting at $133 and peaking at $232 during the final week. Active users initially declined from 6.8K to 5.2K by the end of November but rebounded to 5.9K in the last week of December.
My Baby Unicorn, also from TutoTOONS, saw a consistent pattern in downloads, maintaining figures from 924 to 1.3K throughout the quarter. Revenue remained relatively stable, fluctuating between $26 and $88. The active user base showed a downward trend, starting at 9.7K in late September and ending at 8K in the final week of December.
Coco Pony - My Dream Pet from Coco Play had lower download numbers, ranging from 8 to 49, with a peak of 46 in the last week of December. Revenue was modest, varying between $39 and $73, with a slight increase towards the end of the quarter. Active users remained steady, fluctuating around 44 to 67.
Pony Horse Princess Academy, another title from Coco Play, had minimal download activity, with numbers ranging from 0 to 13. Despite the low download numbers, revenue showed a gradual increase from $35 to $67 by the end of December.
These insights, provided by Sensor Tower, reveal the dynamic performance of unicorn-themed games in Oceania during the last quarter of 2022. For more detailed analytics and insights, visit Sensor Tower.
